Saturday, 11 July 2026

Seth's Blog : Mel's back

Last year, the recording session I did with Mel Robbins was going so well that her producers asked me to stick around–four hours later, we had recorded enough for two episodes. One never knows how these things will feel until after the fact, but part ...
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Mel’s back

Last year, the recording session I did with Mel Robbins was going so well that her producers asked me to stick around–four hours later, we had recorded enough for two episodes.

One never knows how these things will feel until after the fact, but part 2 is live now. I hope you get as much out of it as I did…

My day with Mel inspired my new book, which ships in 9 weeks. And the limited-edition multi-pack is well on its way to being fully subscribed. I just added a new spiral-bound booklet for the first 700 orders. Photos to come when it comes back from the printer.

You can find the conversations with Mel here.

Problems can be solved.

Here’s a short riff on the world’s worst boss:

 

And here’s a page for Mel fans who are new to the blog.

And the episode…

 
        

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Seth's Blog : A captive audience

The moment you start treating your customers as captives, they begin to make other plans. It might take a while, but they always end up leaving. The first step is warning away their friends. On the other hand, when we treat our customers like the free ...
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A captive audience

The moment you start treating your customers as captives, they begin to make other plans.

It might take a while, but they always end up leaving. The first step is warning away their friends.

On the other hand, when we treat our customers like the free agents they are, they often choose to stick around (and bring the others).

Before you reward an analyst for jacking up the price and making some money this week, it might be worth focusing on what that short-term move is going to cost you.

        

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