Wednesday, 28 November 2018

Seth's Blog : 90% of coaching is self-coaching

A cherry can't grow without the pit. The drupe works because it uses the pit as instigation, a foundation to go forward from. The same is true for the way most of us engage with a coach. That basketball coach screaming from the sidelines? There's no way ...

90% of coaching is self-coaching

A cherry can’t grow without the pit. The drupe works because it uses the pit as instigation, a foundation to go forward from.

The same is true for the way most of us engage with a coach. That basketball coach screaming from the sidelines? There’s no way the player can hear what he’s saying. That’s okay. The shift is happening inside.

And the coaching that happens with a good boss or inside a program like the altMBA? The theory is the same. Your preparation for an upcoming meeting, the voice in your head as you think about your choices, the knowledge that you’re accountable for your actions–all of these end up weaving into the future version of you.

It’s entirely possible to coach yourself. To develop internal habits and standards that help you ratchet forward, drip by drip. But when you find yourself alone in a “co” working space, or isolated from good leadership, or wondering about what’s next, it might just be a signal that you’re missing the 10% from the core, the seed that you can build on and then internalize.

Sooner or later, all motivation is self motivation. And the challenge and opportunity is in finding the external forces that will soon become internal ones.

  

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Tuesday, 27 November 2018

Seth's Blog : Is there a marketing person leading the IT team?

Because the IT team is interacting with your customers. And they call them users. Or ignore them. The local bank, for example, decided that adding a seventh and eighth digit to its two-factor authentication system would make it more secure (it's a ...

Is there a marketing person leading the IT team?

Because the IT team is interacting with your customers. And they call them users. Or ignore them.

The local bank, for example, decided that adding a seventh and eighth digit to its two-factor authentication system would make it more secure (it’s a vanishingly small difference, but that’s a story for another day.) I’m sure that they didn’t consider the cost to the thousands of customers who will use it millions of times of day. Remembering 43948394 is very different than remember 439234.

Or consider this note from the TTP website:

“Please remember to revisit our website for your application status updates. Notification of when you may schedule an interview appointment (if one is needed) will only be posted here.”

Check back when? How often?

While it might be more convenient for them to forego sending out some sort of email or text alert, it’s definitely a fraught moment for the customer, the paying customer who is either going to forget, or not read this at all, or miss the appointment…

Marketing used to be advertising.

Now, marketing is everything you do. And what you do either adds to the experience or takes away from it.

If your company lives and dies by software, where are the marketers on your software team?

  

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Monday, 26 November 2018

Seth's Blog : String too short to be saved

Poet Donald Hall told the story of a hermit in New Hampshire, a man who passed away leaving behind sheds full of hoarded stuff. In one of the sheds was a box labeled, "string too short to be saved." That's what we do with the trivia that gets in the ...

String too short to be saved

Poet Donald Hall told the story of a hermit in New Hampshire, a man who passed away leaving behind sheds full of hoarded stuff.

In one of the sheds was a box labeled, “string too short to be saved.”

That’s what we do with the trivia that gets in the way of our best work. The tiny slights, the small rejections, the bumps in the road that could be easily forgotten. Ideas too useless to be saved.

But we save them nonetheless.

This is the cruft that keeps us from moving forward.

What happens when we treasure the memories that serve as fuel, and ignore the rest?

  

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